Marshall McLuhan maintained, "The word read - to read - means to guess. The word raedan means to guess. Reading is actually an activity of rapid guessing because any words have so many meanings including the word reading - many, many meanings - that to select one in the context of other words require very rapid guessing. That's why a good reader tends to be a quick decision maker. A good reader or highly literate person tends to be a good executive because he has to make decision very fast while reading. And so the very nature of reading calls for quick decision and guessing and that's what the word means - to guess. Raedan."
